Gage Roads continues Force partnership

Mon, Apr 12, 2021, 3:19 PM
Bryce Conway
by Bryce Conway
<p>Jack McGregor Try</p>
<p>Jack McGregor Try</p>

The Western Force is proud to announce Gage Roads as an official partner for the 2021 Super Rugby season.

Partners since the Force’s resurgence in 2018, Gage Roads Brewing Company have extended their alignment as the official beverage partner of HBF Park in Perth, and naming rights sponsor of the Single Fin Pitch-side VIP seating area.

As one of Australia’s leading independent breweries, the craft brewing company is based in Palmyra in WA. The Gage Roads logo features on the back of the playing shorts and on the Force training gear.

Daniel Moraday, National Account Manager Stadiums for Gage Roads said: “Gage Roads Brew Co are proud to be partnering with the Western Force for the 2021 season.”

“Gage Roads has proudly stood by the Force since 2018 and we couldn’t be more excited about their re-entry into Super Rugby. It’s going to be a fantastic season and we know the Force will do Western Australia proud.”

“A few fans at HBF Park will also have the rare opportunity to experience the ultimate rugby experience via The Single Fin Pitchside VIP seats. Sitting on the boundary line, on the field grass, in VIP seating, they will enjoy full hospitality service right alongside the try line.”

David Pitts, Head of Commercial Operations at the Western Force said: “Gage Roads are a fantastic WA brand that has successfully expanded to many other parts of Australia. It’s great to continue our strong partnership in 2021.

“We both share ambitious goals, and we look forward to building on our special relationship that’s been built over the past few years.”

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